BAUMA is the world's leading trade fair for the construction industry.
Held every 2 years, it is an essential moment for Hitachi to show itself.
For the 2025 edition, we created the theme Challenges Accepted.
This enabled Hitachi to present a range of innovative solutions to some of today’s most pressing challenges – as well its ambitious vision for the future.
A solution to address industry challenges.
Brand development
Event strategy
Product portfolio management
Communications